Morielli Media Group Inc.

Strategy. Content. Connection.

Social Media
Strategy
& Management.

We turn social media into a strategic business asset.

From content strategy and professional video production to publishing, audience engagement and performance reporting, we help businesses build visibility, strengthen credibility and stay connected with the people who matter.

LET'S TALK SOCIAL MEDIA

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Our approach

More than posting.
A coordinated
content program.

Most organizations don't need more posts — they need a plan that connects their social channels to real business goals: reputation, recruitment, customer confidence and stakeholder trust.

Because we produce our own video and photography, your social content is original, on-brand and built from the stories inside your organization.

Plan. Create. Coordinate. Measure. Improve.

Plan your social media strategy

What's included

Social media services.

01

Strategy & platform selection

We define your goals, audiences and voice, then choose the platforms that matter for your organization — and the ones that don't.

02

LinkedIn for B2B & corporate

Company page programs, executive and employee storytelling, and thought leadership built for decision-makers, partners and recruits.

03

Facebook & Instagram content

Platform-ready posts, carousels, stories and reels that show your people, projects and culture with a consistent look.

04

Social-first & short-form video

Vertical reels, short clips and cut-downs from larger shoots, produced by our in-house video team for the way people actually scroll.

05

Brand consistency

Templates, visual standards, tone guidelines and approval workflows so every channel looks and sounds like one organization.

06

Engagement & community management

Monitoring, responding and nurturing conversations so your audience feels heard and your reputation is protected.

07

Analytics, reporting & optimization

Clear monthly reporting on what is working, with recommendations to refine content, timing and spend.

08

Campaigns & content repurposing

Launches, events and recruitment campaigns planned end to end — with one shoot turned into weeks of content across channels.

Monthly retainers

An extension of your communications team.

Monthly social media management retainers bring strategy, content creation and coordination together. We agree on platforms, deliverables, approval processes and reporting before the program begins.

Discuss a monthly retainer
  • —Strategy and content calendars aligned with your priorities
  • —Photo, video, graphics and copy scoped to your content needs
  • —Scheduling and publishing across your platforms
  • —Community management and engagement
  • —Performance reporting, review and ongoing optimization

Integrated services

Social media at the centre of everything we do.

Website development

Social drives traffic to a site built to convert it.

Brand development

A clear identity keeps every post recognizable.

Corporate video production

Plan interviews and brand films with social cut-downs in mind.

Photography

Original imagery of your people, sites and work.

Email newsletters

Content repurposed to reach the audience you own.

SEO

Align website topics and social content around the questions your audience asks.

Digital marketing

Coordinate campaign messages, landing pages and social content around shared goals.

Example content programs

A business priority. A connected content plan.

Illustrative approaches to planning your content — not client case studies or performance claims.

A corporate announcement

Build a coordinated launch with a website update, a leadership interview, LinkedIn posts, short-form video and an email newsletter — all carrying the same message.

A recruitment campaign

Turn employee interviews and original photography into a careers-page story, LinkedIn content and Facebook and Instagram clips that introduce your people and culture.

A conference or company event

Plan photography and video around the event agenda, then repurpose highlights into social posts, speaker clips, a website recap and a follow-up newsletter.

Let’s plan your content program

Get in touch

Let's tell your story.

We'll get back to you within 24 hours.